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  • Retained as a shopper
    marketing agency for the personal care division
  • Developed retail strategies for several Marico brands, including Food/ staples
  • Developed retail strategies for several Pepsi food brands
  • We also produced and implemented projects across India.
  • Developed retail strategies for several beverage brands
  • We also produced and implemented projects across India
  • Developed retail strategies for Britannia biscuits & Dairy products.
  • We have been managing their merchandising program since 2004.
  • Developed category leadership program for their hygiene, oral & baby products.
  • Designed brand launch kits for kinder product for modern trade outlets.
  • Developed retail channel strategies for several Unilever brands.
  • We developed the super value store concept.
  • We managed the merchandising program for few years
  • We developed the visual communication strategy.
  • We created the in-clinic product presentation planogram.
  • Developed a channel program for PC & Printers.
  • Designed and implemented HP World stores.
  • Manage a complete sales force across India since 2005.
  • Developed a channel Program for Compaq.
  • Developed and Managed a Retail identity program across India.
  • Managed a temp Work force.
  • Developed the channel program for office 2000
  • Created visibility program for Microsoft Gaming products.
  • Developed the channel strategies for Symantec products.
  • Conducted trade events for Symantec dealers.
  • Created an out of the box Airport Display system for their new notebook range.
  • Managing an all India sales force.
  • Managing a sales force for South India.
  • Designing an instore display and stocking system for the mobility division.
  • Production and implementation Pan India was assigned to us.
  • A merchandising and visibility improvement program.
  • Development of the retail identity kit for their retail channel and service centres.
  • Creation of 3 Experience centres in Bangalore, Dammam & Abu Dhabi
  • Trade fairs for retail channel
  • Developing instore visibility for modern and general trade.
  • Creation of a first of its kind, Experience store in Chennai.
  • This allowed clients to get familiar with Dorma products and their applications.
  • Store design for their 4 wheeler passenger and 2 wheeler tyres.
  • Designed the first Experience store in the paint category.
  • Designed and implemented a National Dealer development program.
  • Re-designed and executed a Flagship Dealer store in Delhi.
  • Designed and implemented a National signage program.
  • Created and implemented dealer identity program.
  • Created and implemented dealer identity program kits
  • Designed and implemented a National signage program.
  • Designed and implemented a National signage program.
  • Created the Brand/ Logo identity.
  • Translated the brand essence into an exclusive store. The first of its kind in this category.
  • Created a visual merchandising audit manual for Titan PAN India.
  • We also catalogued and placed products based on shopper profile and product features.
  • Created and Implemented seasonal window display and instore visual merchandising kits.
  • Manage a visual merchandising team.
  • Manage instore product presentation.
  • Manage window display.
  • Created and Implemented seasonal window display and instore visual merchandising kits.
  • Created and Implemented an exclusive shop in shop experience Zone.
  • Developed, hosted and maintained

    i. the English website for four years. The website was rated among the top 5 Central Bank websites in the World.

    ii. the DICGC (a subsidiary of RBI) website for over five years.
  • Post the change in brand identity, we were brought in to create the customer connect at various touch points across their banking outlets in Sri Lanka.
  • We also re-modelled their outlets to incorporate a new look which facilitated a better navigation and customer experience within the bank.
  • An instore communication and visibility enhancement program.